David Zinczenko — a man we once believed could provide us with SIX PACK ABS IN 8 EASY STEPS — has just signed a deal with Random House. According to The New York Times, Zinczenko got a multimillion dollar contact that provides him with his own imprint.
The partnership has a few other layers to it. Zinczenko will now write three diet and exercise themed books for Random House’s Ballantine Bantam Dell division. His new imprint — the non-egotistically titled Zinc Ink — will also publish six to 12 nonfiction and lifestyle books. Finally, Random House will distribute books from Zinczenko’s company, Galvanized Media.
The Random House deal is just the latest move for Zinczenko, who has been a busy man since his abrupt departure from Rodale last November. Shortly after he left, Zinczenko joined AMI (which will be the first company benefitting from the Random House/Galvanzied Media part of the deal) as a consultant. He then added Steve Perrine, who was also previously with Rodale, to the Galvanized Media team.