Creativity By Committee

“Brainstorms: A Bad Idea?” is the type of thing, if you work in a corporate (or otherwise large and stifling) environment, is the type of thing you should immediately print out and disseminate around your office. It’s essentially that old take on “Most meetings are completely worthless” which should be imprinted in the minds of every baby, everywhere. But in this case, it’s focused squarely on the creative community, who are asked to come together, think up some ideas, and then get out.