Could E&P Have Been Saved?

Did The Nielsen Co. have an opportunity to sell newspaper industry trade Editor & Publisher instead of shutting it down?

That’s what Alan Meckler, CEO WebMediaBrands, told FishbowlNY today. Meckler said his company, which also owns mediabistro.com, offered to take the pub off Nielsen’s hands several months ago. He said his company offered to pay nothing for the title, but was willing to take on all of their subscriber liability. Under WebMediaBrands’ oversight, E&P would have continued to produce content, although it’s likely its print version would not have survived the transition, Meckler said.

However,

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