Conde Nast’s Skinny Portfolio

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By Glynnis Comment

cover_portfolio_190.jpgThis is probably not the sort of slimming down that Conde Nast prefers to undergo. April’s issue of Portfolio, which clocks in at 106 pages with 21 ad pages, is the skinniest the company has ever produced. Ouch. Particularly considering the financial crisis is the biggest story going these days.

On this morning’s menu Rebecca noted that Portfolio has always been a bit a dark horse in the Conde stable, but also, that it must be difficult to put out a monthly magazine about a story line, which changes on an almost hourly basis. Indeed, one might assume they’d be pumping more money and talent into their website for just that reason, and yet just last week Felix Salmon announced his departure. A sign of things to come?

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