Crunching the comScore Numbers

The Washington Post is celebrating a pair of major October 2015 comScore achievements.

According to comScore, The New York Times in September had many more unique U.S. visitors than the Washington Post. The margin between the two papers was a hefty seven and a half million, or 66,671,000 for the Times vs. 59,153,000 for the Post.

But October was a different comScore story, a fact trumpeted not by the Reston, Va. vendor but rather The Washington Post itself. Per a PR Blog item posted late Friday, the D.C. paper is heralding the fact that it has pulled ahead of the Times with 66.9

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in