CNBC Sports Business Reporter: Media Industry's Attack on A-Rod Book is "Unprecendented"

Rovell is the sports business reporter for CNBC. Prior to joining the financial news network in 2006, he worked for ESPN.

“My job doesn’t change,” says Rovell of the move. “I just went from being the geek at the sports network to the cool guy at the business network.”

We talk about some of the sports stories going mainstream recently — from steroids to how the economic crisis is affecting attendance.