Clio Honors Him for 4000 Commercials, We Honor Him for the "Ghostbusters" Logo

This year’s Clio Lifetime Achievement Award goes to motion graphics legend Bob Greenberg, the guy who has consistently blown our minds for 29 years. His work in over 4000 commercials and 400 films transformed the visual effects industry. And, because of his work in “Predator,” we’ll never see thermal imaging quite the same.

Bob Greenberg founded R/Greenberg Associates in 1977 with his title designer brother, Richard (remember how killer those “Superman” titles looked back in ’78?).

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in