There’s a brand new addition to Kickstarter’s most funded Publishing campaigns page. At around 5:51 p.m. ET last Friday, Civil Eats – a website that keeps a critical eye on the American food system – squeaked by its $100,000 goal and wound up with just a few hundred dollars to spare.
But the important thing is that the site made its goal. In the five years that Civil Eats has been functioning, co-founders Naomi Starkman and Paula Crossfield (pictured, l to r) have never taken a salary or been able to pay contributors. But thanks to 1,153 backers, a lot of that is about to change:
Now that we’ve raised the initial money – it is after all, a Kickstarter, money to help us kick start our long-term goals – we will begin the process of bringing on a managing editor, create a pay structure to begin paying our writers and contributors, and developing and implementing a membership program to encourage individual support on the site.
You’ll see these new changes coming online in early 2014… And you can look forward to continued hard-hitting commentary and news right here. If you’ve ever questioned whether there is a food movement, look no further: You’re building it.
Crossfield, Civil Eats’ managing editor, will move over to the position of editor-at-large, while Starkman will remain EIC. Both will continue these duties as they have since the beginning: for no salary.
Starkman, a food policy media consultant, was previously a senior publicist at Newsweek and the director of communications for the American Foundation for AIDS Research (amfAR). She has also worked as a general media consultant for The New Yorker, Condé Nast, Air America and other clients.
Crossfield is separately the managing editor and a founding director of the Food & Environment Reporting Network. She has contributed to The Nation, the New York Times and other outlets, and was previously a contributing producer for New York Public Radio program The Leonard Lopate Show. Both she and Starkman are now based in the San Francisco Bay Area.[Photo provided by Civil Eats]