Brothers Campana Go Loco for Logos


By Stephanie Murg Comment


It’s no secret that Brazilian brothers Fernando and Humberto Campana have a soft spot for alligators. In 2004, they made a snappy chair with plush versions of the reptiles. It was only a matter of time before Lacoste came calling. The Campanas recently teamed with the French sportswear brand on the ultimate in logo apparel. Among the “super limited-edition” range of shirts is this men’s version, crafted entirely out of little Lacoste crocodile logos. A dozen of the shirts were handmade by Brazil’s Coopa Roca women’s co-operative, which has worked with artists and designers such as Ernesto Neto and Carlos Miele. Moss is offering the shirts for $7,500 each, but we advise trying before you buy—there are no returns.

Meanwhile, the Campanas have something big bubbling. We hear that they’re collaborating with Veuve Clicquot on a gloriette—an open pavilion of sorts—for the redesigned garden of Veuve Clicquot’s family residence-turned-luxury destination, Hôtel du Marc in Reims, France. A preview of the project, complete with a painstaking model of the 19th-century French gardens, is sure to be the toast of this year’s Milan Furniture Fair (April 14-19). The gloriette will be installed at the Hôtel du Marc before it reopens as a boutique hotel in 2011.

Previously on UnBeige:

  • Crocodile Dentists Win Lacoste Logo Legal Battle
  • Campanas Prove Capable, Charismatic Curators at Cooper-Hewitt
  • Design Miami Names Campana Brothers Designer of the Year
  • Advertisement