Poynter Ellie Behling of eMedia Vitals got a look at Bloomberg’s social media policy, and it reveals a company focused on using Twitter and the like as much as possible.
Here’s a few of the seemingly obvious “personal conduct” guidelines presented by Bloomberg’s Social Media Director Dan Fletcher:
Do not join groups on social networks dedicated to a particular political opinion or cause.
Do not engage in arguments with those critical of our work or critical of Bloomberg News.
Do not disparage the work of others.
Assume internal Bloomberg discussions and meetings are ‘off-the-record’ unless otherwise stated.
Anyone who doesn’t just assume these rules to be already set must not be very bright, but then again, rules are made for a reason. Someone, at one point or another, got in a Twitter fight or made the mistake of tweeting that staffers don’t get enough Post-its.