Blogging Everest?

How easy has climbing Everest become? Climbers are now blogging during the climb, that’s how.

Following the success of 2006’s Everest: Beyond The Limit series, the Discovery Channel has returned to the world’s tallest peak to document another team’s summit attempt, and this time award-winning author, filmmaker and avid mountaineer Greg Child is keeping a “real-time” blog of the climb.

Equipped with laptops, cameras and a satelite phone, Child, a regular contributor to adventure titles like Outside and Backpacker, shares anecdotes from the team’s struggles and successes, along with team progress and photos.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in