Stephen Hill on BET Experience Vs. Essence Festival

The BET Awards are a pretty big deal. Not only is the annual ceremony honoring the best in music, sports and entertainment a ratings juggernaut, but the live broadcast also has a tendency to take over social media on the night it airs. And the network is stepping things up once again for this year’s event, which airs Sunday, June 30 at 8pm ET — the whole thing will be open to the public with special concerts, events and seminars dubbed the BET Experience.

Wait — isn’t that a lot like the Essence Festival?

For its latest So

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