Bauer Raising Prices
Bauer’s ditching their business plan of selling mags cheaply at newsstands /supermarkets / convenience stores / etc. Yes, the days of $1.99 issues of In Touch are over. Here are the specifics, courtesy of Mediaweek:
In Touch and Life & Style weeklies, which sell more than 2 million copies on the newsstand at a price of $1.99, will go up to $2.99. On the women’s service front, First for Women will go to $2.49 from $1.99;
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