With 200M Users, Pandora Touts Mobile Success With Advertisers

Pandora today hit a milestone of 200 million registered users in the United States, and the company’s chief technical officer Tom Conrad marked the occasion at a talk at the San Francisco Ad:Tech conference highlighting the company’s successes in creating a desirable platform for advertising.

Pandora today hit a milestone of 200 million registered users in the United States, and the company’s chief technical officer Tom Conrad marked the occasion at a talk at the Ad:Tech conference in San Francisco highlighting the company’s successes in creating a desirable platform for advertising.

Before the company, which launched in 2005, had even begun using a separate server to push out advertisements, it got a call from “a major consumer brand” seeking to buy its entire advertising inventory for November and December of that year.

The

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