BuzzFeed VP Breaks Down the Last 48 Hours

MattTrottaPicCleveland Plain Dealer reporter Janet Cho has a good summary of a recent luncheon presentation given at the American Advertising Federation’s local chapter by BuzzFeed VP for the east coast Matt Trotta (pictured).

Trotta’s first two points are a reminder of just how critical the Smartphone has become. He told the audience that “mobile is the future” and “mobile is the Web.” He then moved on to some fascinating specifics:

“In the past 48 hours, 65 million people have visited BuzzFeed,” Trotta said, including 4.3

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