Alex Baxter Named GM Of Parade Digital

PARADE Digital has named Alex Baxter its new General Manager as of today. Baxter, formerly of Wenner Media, 4INFO, and the WSJ, is not brand new to the company—he’s been working with PARADE for the past few months as a consultant, publicist Christie Emden confirms.
What’s he going to be doing now? “Everything,” Emden says. That everything spans across all aspects of PARADE’s digital ventures: editorial, marketing, business development, and ad sales.