Surely, during that time, the agency group was not hoping to generate headlines of reaction to “Bélo” like these:
And Airbnb and its design partners certainly were not counting on a Tumblr blog dedicated to spinning off the logo into all sorts of anatomical illustration arenas. But there’s that, too.
Will Airbnb – a disruptor Condé Nast Traveler describes in its coverage as “the company that lets you stay in someone’s home without feeling creepy about it” – survive? Of course. Especially since the great majority of users care much more about whether the room has a view than what the corporate logo was, is or supposedly stands for.