AIGA Launches 'Design for Good' Initiative

AIGA is harnessing the power of its members for good—social good—through a new initiative that aims to connect and amplify the pro bono efforts of the association’s more than 22,000 designers, hundreds of design educators, 66 chapters, and 200 student groups across the country. Design for Good will help designers to become engaged in projects where they can demonstrate the power of design to communities, business leaders, and the public. Connection is the key. The initiative will serve as a kind of clearinghouse for advice, inspiration, training, and opportunities to tackle socially minded projects.