Adweek Launches iPad App


By Chris O'Shea Comment

Adweek has come to the iPad. The magazine’s app is powered by Adobe and comes equipped with all the content found in the print version, plus interactive features, expanded photo galleries, the “Ad of The Week,” and more.

Robert Newman, a creative director who oversaw the launch of Reader’s Digest’s iPad app, lent a helping hand to Nick Mrozowski and Lisa Granatstein, Adweek’s creative director and managing director, respectively.

“We had a top notch team working to seamlessly extend and enhance the experience of Adweek onto the iPad.” said Jim Cooper, executive editor of Adweek, in a statement. “This reinvention allows us to evolve at pace with the media we cover.”

The app is slick, but costly. Non-subscribers can enjoy it for $79.99 per year, $7.99 per month, or $4.99 per individual issue. You can also drop $99.99 per year for a print subscription, which includes access to the app.