A Tree-Hugging Blogger Worth Reading

Vanessa McGrady was way crunchier than any of your Prius-driving Santa Cruz-alumni friends: She was so crunchy, a bear once pooped on her coffee table.

But McGrady eventually realized that peeing in a tomato can sucks. She moved from the Pacific Northwest to civilization, bought expensive cheese and now works in L.A. for an investor-owned utility (her blog post on Grist.org doesn’t say which one).

She bills herself as a kind of enviro-mole, someone working from the inside to preach conservation and energy efficiency.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in