WaPo.com Takes WaPo Brand
If you haven’t noticed, the brand formally known as washingtonpost.com is no more. The website has gone back to the future by embracing the iconic Blackletter Washington Post logo for their site.
See the internal announcement after the jump.
All-
Starting this week, our website will assume the iconic Blackletter Washington Post banner as its logo.
This recognizes what we all have long known: washingtonpost.com is very much part of The Washington Post, complementary and in some ways distinct, but an absolutely central part of who we are.
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