Journos covering anything related to parenthood can land a byline at The Bump, one-third of XO Group’s life stage publications (The Knot, The Nest). The pub, named a top women’s website by Forbes, is all about helping the blushing brides and grooms from The Knot prepare for the joyous roller coaster ride of pregnancy and babyhood.
“Our readers are very smart and they don’t want to be talked down to, so we may address similar topics as other magazines but our voice is very unique. It’s conversational, sometimes humorous, sometimes a little snarky or with a little attitude,” explained Elena Mauer, deputy editor of the site. “We don’t believe in TMI but we don’t sugarcoat things.”
With that in mind, freelancers are welcome to think creatively about all of the info new moms (and dads) need as they embark on parenthood. For pitching etiquette and editors’ contact info, read How To Pitch: The Bump.
— Sherry Yuan
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