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O: The Oprah Magazine and More may target a similar demo, but no other pub can compare directly with Real Simple‘s content. With over 2 million readers, articles cater to women from their 20s to their 60s. “We cast a pretty wide net in terms of the areas that we cover, so each one of our beats could theoretically compete with a different magazine,” said deputy editor Noelle Howey, “and we also try to pitch as much of our content as possible to as broad a range of readers as possible.”

Therefore, your best bet is to make sure your pitch has an element of universality, while keeping in mind the pub’s editorial direction.

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