Ratings Wars: August

By Garrett 

We try, for the most part, to stay away from ratings here. They’re often more trouble than they’re worth since there’s a spin, counterspin, and the counter-counterspin before inevitably someone (ahem, cough, Fox, cough) starts calling names.

Nevertheless the last week of the month always brings out the numbers, and it’s hard to not be impressed at some of them. While the other cablers saw their numbers decline from the convention-heavy August of 2004, Fox posted some impressive gains.

Meanwhile, the first (almost) month of “The Situation Room” saw an average of about 466,000 viewers–certainly far from MSNBC or CNBC territory, but still down 14% from August 2004.

MSNBC managed to only get one show in the top 25, with Rita Cosby sneaking in at #24.