I’m not sure how I got so lucky but damn, I love a good press kit. Last week we got hammered with the help of Jack Daniels and this week we’re bleaching the whiskey stains from our teeth with this wicked cool teeth whitening light kit from GO SMiLe. The light is new (and I can’t wait to try it) but I’ve used the company’s whitening ampoules for years and highly recommend them for everyone – especially broadcast journos.
Have you received an interesting or awesome press kit recently? We love hearing how companies are grabbing media attention in Washington so drop us a line – firstname.lastname@example.org. Anonymity ensured.