Morning Reading List, 05.10.07

Good morning Washington. Most of you have a book in you, somewhere. NBC announced that "Lester Holt will become anchor of the top-rated Saturday and Sunday editions of NBC 'Nightly News,' effective immediately. According to the release, "In addition to this new role, Holt will continue to co-anchor the weekend editions of 'Today.' He will also serve as a fill-in anchor and correspondent for 'NBC Nightly News with Brian Williams' and the weekday 'Today' program." A reader offers "another snapshot of the Capitol Hill pubs: Months in Existence: Roll Call: 624 The Hill: 156 Politico: 4 Looks like somebody is growing pretty quickly..." Seattle Times reports, "Microsoft thinks the advertising business model for traditional media -- venues where advertisers still channel most of their spending -- will fall apart faster in the coming five years." Check out the online chat Washington Post ombudsman Deborah Howell did yesterday, discussing "her weekly column and her role in improving public understanding of the newspaper and journalism." The New York Observer has the run down of Tuesday night's Time 100 gala. E&P reports, outgoing New York Times Public Editor Byron Calame said, "The prospect of Mr. Murdoch owning the Journal is disturbing and disconcerting to me." Potomac Flacks is looking for a new blog contributor. If you are interested in being a contributor, please contact Matt Mackowiak at matt.mackowiak@gmail.com. CNET News.com reports, "While Microsoft is working to catch up to Google in areas such as search, it is also looking to technology to provide new types of Internet content and advertising that it hopes will change the rules of the game." From a reader: "I think CBS should change the name of their newscast to 'CBS Evening Blues'" Ben Smith reports that yesterday "Rubert Murdoch introduced Bloomberg at News Corp.'s announcement that the company is going green." Reuters reports, "Old media turns combative against new media" David Bauder reports, "In TV's worst spring in recent memory, an alarming number of Americans drifted away from television the past two months: More than 2.5 million fewer people were watching ABC, CBS, NBC and Fox than at the same time last year, statistics show." Forbes reports that Google "is in the early stages of a partnership with publishers such as the New York Times Co. and Tribune to sell print ads in newspapers, part of the company's broader efforts to move into traditional, offline forms of advertising." The AP reports, "Macy's Chief Marketing Officer Delivers Tough Love Speech to Newspapers" Forbes reports, "Analysts say competition concerns will be the deal's main stumbling block" in the deal between Thomson and Reuters Group. The AP reports, "News Corp. President Peter Chernin told a cable industry gathering Tuesday that 'this is a world in which the big get bigger.'" The AP also reported from the conference, Comcast Corp. Chief Executive Brian Roberts showed off "new technology that enabled a data download speed of 150 megabits per second, or roughly 25 times faster than today's standard cable modems." The Los Angeles Times reports, "Simon & Schuster Inc. announced that it is launching a digital video channel to promote the company's authors and forthcoming releases." Reuters reports, "Media executives on Tuesday criticized potential further U.S government involvement in regulating what Americans watch on television and called on industry lobbyists to prepare for a battle in Washington." Jobs Environment & Energy Publishing, LLC is seeking a senior reporter. Safety Net Hospitals for Pharmaceutical Access Staff is looking for a Writer/Newsletter Editor. Thompson Publishing Group is looking for an Energetic Reporter/Editor. American Society for Engineering Education is looking for an Editor. America's Promise/The Alliance For Youth is looking for a Web Content Manager. Hat Tips: DCRTV, TVNewser, IWantMedia, Romenesko, MediaBistro, JournalismJobs, JournalismNext

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Morning Reading List, 05.10.07

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