FaceRace: Local Broadcast News

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By Patrick Tutwiler Comment

Which local news sources are winning the FaceRace this month? We took a look at the Facebook pages of the top TV and radio stations to find out. Here are the 9 local broadcast stations with a regular newscast, ranked by how many likes they have on Facebook.

The takeaways: 1) WJLA has a clear lead over its competitors but, WTTG is in a strong 2nd place. Though lagging somewhat in the Twitter game, WTTG has narrowed the gap when it comes to Facebook. 2) Though WTOP comes in 5th, right behind NBC 4 and CBS 9, they are holding their own against the TV stations in the social space. On Twitter, they actually rank second among local news sources, with ~47,000 followers. That’s right in between NBC 4 (~62,000) and CBS 9 (~46,000).

Local News

1) ABC 7 (WJLA) – 149,815
2) Fox 5 (WTTG) – 124,544
3) NBC 4 (WRC)  – 79,489
4) CBS 9 (WUSA) – 73,654
5) WTOP 103.5 FM – 54,768
6) PBS 26 (WETA) – 16,754
7) WAMU 88.5 FM – 6,104
8) NewsChannel 8 – 2,089
9) Univision 14 (WFDC) – 611

 

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