Balancing More and Better Creative: Why Higher Quantity Doesn’t Have to Mean Lower Quality

Tuesday, April 4, 2017, 1 PM ET | 10 AM PT
Today's creative teams are under pressure to produce more and more original content, often at the cost of creative quality. Find out about the impact of creative quality vs quantity, with tips on how teams can continue to produce more without sacrificing quality.

The Rise of Relevant Reach: Balancing Scale and Precision

Thursday, April 6, 2017, 1 PM ET | 10 AM PT
“Relevant Reach” allows advertisers to reach audiences at scale while using data-driven targeting to craft an audience of the highest-potential buyers to push better campaign results. Hear more from CPG Giant Reckitt Benckiser and data experts from Oracle Data Cloud.