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Events and Appearances

Adweek Webinar: Game-Changing Millennial Marketing - A Playbook from Yum! Brands Tuesday, March 17, 2015, 1 PM ET | 10 AM PT

Yum! Brands—operator of Taco Bell, KFC and Pizza Hut—knows a thing or two about engaging the elusive millennial audience through insights gleaned from social listening. Hear from Andrew Ashton, who leads The Social Hive at Yum! Brands, about how his company is reinventing marketing and winning big with millennials.

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It's time for marketers to rebuild their social marketing strategies to keep pace with the shifting landscape. Join guest speaker Forrester Research analyst Nate Elliott and Livefyre CEO Jordan Kretchmer for a no-holds-barred discussion of how brands can optimize their social marketing strategies for long-term success.

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Adweek Webinar: Going Native - The Ins and Outs of Branded Content Available On-Demand (Originally Broadcast February 18, 2015)

It's no secret that brands are turning to native advertising—especially branded video—to drive awareness, engagement and ultimately sales. Find out more about best practices being used by leading companies that have gone native.

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Adweek Webinar: The Future of Branded Video - How Visual Content Engages and Excites the Consumer Available On-Demand (Originally Broadcast January 21, 2015)

Consumers like to watch. But what does it take to make a successful and engrossing branded video? Find out about great visual storytelling from Chad Koch, director of post-production for Condé Nast's The Scene, and Derick Rhodes, who produces branded videos at Shutterstock.

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