Zynga Generated 15% of Facebook's Revenue in Q1
As Facebook gets ready to hit the stock market, Zynga's place in its ecosystem appears to have changed since last year. The social network announced that the gaming company's ads and transaction fees made up 15% of its revenue in the first quarter of 2012, compared to 19% in 2011.
As Facebook gets ready to hit the stock market, Zynga’s place in its ecosystem appears to have changed since last year. The social network announced that the gaming company’s ads and transaction fees made up 15% of its revenue in the first quarter of 2012, compared to 19% in 2011.
In March, Zynga had launched its own gaming site at Zynga.com that would allow users to play with people outside their networks and to publish their scores without leaving the site.
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