Breaking: Zynga Acquires Serious Business

Serious Business LogoZynga has just announced that they’ve acquired Serious Business, the social gaming company behind Friends For Sale, among other popular Facebook games. With Zynga’s recent round of $180 million in funding, it was only expected that the company would be looking for social gaming startups to acquire. If we were to guess, this won’t be the only company that Zynga acquires. The full press release is below.

SAN FRANCISCO – Feb. 11, 2010 – Zynga, the leading social games provider, today announced it has signed an agreement to acquire Serious Business, creators of social games on Facebook. The deal will enhance Zynga’s mission to build world-class games that connect people to one another.

Serious Business will bring many of the innovations they have developed to games played by Zynga’s 60 million daily active users. As part of the agreement, employees of Serious Business will join Zynga at the company’s headquarters in San Francisco’s Potrero Hill. Financial terms of the acquisition were not disclosed.

“We’re very excited to gain an experienced team that is committed to building social games,” said Vish Makhijani, chief operating officer at Zynga. “We are impressed with Serious Business’ entrepreneurial attitude, speed, and innovation in developing social games and welcome them to our team.”