Tens of thousands of music lovers converged on Coachella this last weekend to attend the massive music festival in the Southern California desert. If you missed it, no need to fret, YouTube offers free live sets from Coachella, including many of the festival’s best acts. While the festival was live and wild with music and fans, YouTube was streaming it live to those who couldn’t make the trek to the annual festival.
Pictured, you see Julian Casablancas of The Strokes performing on Day 3 of the Coachella Valley Music & Arts Festival 2011 held at the Empire Polo Club on April 17, 2011 in Indio, California.
During the performances the sets were being streamed live on three separate channels, so viewers could pick their favorite performers. Even though it is better to see these musicians live among the tens of thousands on hand at Coachella, it’s great that YouTube could offer the live stream to those who could not make it there anyway.
Now, YouTube has front row seats for viewers to play back a few live sets that might include top artists like Kings of Leon, The Kills, Duran Duran, Nas, PJ Harvey and The Stokes.
So far the most viewed performance on YouTube is Flogging Molly – The Seven Deadly Sins with over 161 thousand views.
Viewing the festival on YouTube makes a great deal of sense because not only did viewers stay glued to the site during the live performance, it’s a great way of attracting new fans. The viewers might even get really hooked on the music and decide to attend the festival in person next year.
Another cool thing about the festival being live is that the bands also win because they get to show their talent and build a larger fan base. Even though the festival has ended, YouTube continues to play clips of the performances.