Trick or Treat: How YouTube Users Prepped for Halloween

The most-viewed movie trailer in October was Stephen King's It

With Halloween quickly approaching, YouTube shared some of its viewers’ spooky statistics from October.

The 10 “spine-chilling” films with the trailers that tallied the most views in October were:

  1. It (2017)
  2. The Conjuring (2013)
  3. Jigsaw (2017)
  4. Cult of Chucky (2017)
  5. Jeepers Creepers 3 (2017)
  6. mother! (2017)
  7. Saw (2004)
  8. Final Destination (2000)
  9. Jeepers Creepers (2001)
  10. Child’s Play (1988)

The 10 costume ideas trending the most on the Google-owned video site in October were:

  1. Descendants/Evie
  2. It
  3. Cruella de Vil
  4. Moana
  5. Minions/Despicable Me
  6. Merida
  7. Coraline
  8. Master Chief/Halo
  9. Chucky
  10. The Walking Dead

The 10 music videos that were added to the most playlists with Halloween in the title were:

  1. Rockwell, Somebody’s Watching Me
  2. Rob Zombie, Dragula
  3. Rihanna, Disturbia
  4. Rob Zombie, Living Dead Girl
  5. Ray Parker Jr.,
AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in