Your Game is a Service Business

When I was a kid my Dad was a wholesale travel agent. That meant that it was his job to travel around the world and find locations and services that he would bring together and sell to other people as a package tour. One thing he always pointed out to me was that travel was a “service business”, and that all the bells and whistles in the world didn’t matter if there wasn’t someone there to make sure the customers had the best experience possible, and to take care of problems when they didn’t.

In the years after my father first explained the concept of a “service business” to me the kind of high class travel packages he dealt in were history, vanished by cheap, deregulated airline seats that made it easier to fly first and ask questions later.

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