Your Father's Girlie Mag Has A New Boss

Let’s admit it- you haven’t picked up a Playboy since you snuck a peek at your old mans porn stash sometime during puberty. All those hardcore and fetish magazines you’re reading haven’t exactly been good for the mag’s circulation numbers. And the recession hasn’t helped either- last month parent company Playboy Enterprises Inc. reported a first quarter loss of $3.1 million.