You Have a LinkedIn Profile: Now What?

Are you a motivated, driven, dedicated worker? So's everyone else.

Motivated. Passionate. Creative. Driven. Extensive experience. If that sounds like your LinkedIn profile, you’re doing it wrong. After all, if you’re selling yourself as someone who can produce sparkling copy or an inventive media campaign, those qualities should extend to the words you choose to introduce yourself to potential employers.

The key is to maximize the utility of your LinkedIn account, from freshening up your profile headline to getting in good with a professional group. Here’s one tip:

Before you share anything with your group, sit back and observe what’s being communicated.

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