Yes We Can Sell Out First Printing: Obama Campaign Photo Book Is Pre-Sale Hit

Nothing like selling out a book’s first printing before it’s actually been printed! Yes We Can: Barack Obama‘s History-Making Presidential Campaign, the book of Scout Tufankjian‘s campaign trail photos, is a pre-publication hit for powerHouse Books. The publisher reports that it has sold out the 55,000-copy first edition of the book nearly a month before its scheduled mid-December release date. A second printing of 25,000 copies has been ordered to arrive at the same time.

In a

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in