Will Facebook Announce 'Green' Initiative April 7?

Facebook is holding a press event at its headquarters next Thursday, April 7, and the invitation's design suggests that the announcement could involve more energy efficient hardware run by the company.

Facebook is holding a press event at its headquarters next Thursday, April 7, and the invitation’s design suggests that the announcement could involve energy efficiencies at the company.

The timing of such an announcement makes sense given that Greenpeace has asked Facebook to pledge by April 22, Earth Day, to switch from coal to renewable energy for powering data centers.

Facebook has one data center running in Prineville, Oregon and another is under construction in Rutherford County, North Carolina.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in