Will Ad Self-Service Help Twitter?
It looks like Twitter is taking steps to emulate Google ... again. And frankly, this isn't a bad idea.
It looks like Twitter may be creeping toward self-service ad purchasing. For those keeping score at home, this was a real money-maker for Google, and Twitter has emulated the search engine giant’s monetization efforts in the past.
On Twitter’s business site, there’s now a form prospective advertisers can complete to get the ball rolling, a new development according to Business Insider, but it’s still a far cry from the full ad self-service model that Google has in place.
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