Wi-Fi Usage on the Rise
Thanks to more places offering Wi-Fi for free, usage grew 8.2 percent in the fourth quarter compared to Q3, according to JiWire, a company that operates a Wi-Fi ad network designed to help local marketers reach prospects.
Usage was strongest in airports, up 26 percent, followed by cafes, up 22.9 percent. The number of Wi-Fi spots in the U.S. grew to 69,786 in Q4, up 2.9 percent over the previous quarter.
JiWire is forecasting a 15 percent increase in Wi-Fi use this year, primarily due to McDonald’s, which announced in January it would stop charging for Wi-Fi and offer it for free at 11,500 restaurants.
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