Why Is EA’s My Empire Facebook Game Losing Traffic?

Electronic Arts is doing well compared to other developers: it is ranked sixth with 36.3 million monthly active users. If EA is doing so well, why is it that the game My Empire is not?

My Empire, a Facebook game developed by Playfish, seems to not being too well. The title went from 1.4 monthly active users on January 15th to 1.1 million on February 14th. The decline, a shocker to most, has the social gaming community baffled.

Electronic Arts, the development company that aquired Playfish back in November of 2009, is doing well compared to other developers: it is ranked sixth with 36.3 million monthly active users. If EA is doing so well, why is it that My Empire is not?

Click here to read the full post on Social Times.