Why Did Facebook Buy Glancee?

The social rumor mill is abuzz with predictions on what Facebook plans to do with the newest member of its family, Glancee -- especially since this mobile acquisition has brainpower to boot in areas where the social network has failed in the past.

The social rumor mill is abuzz with predictions on what Facebook plans to do with the newest member of its family, Glancee — especially since this mobile acquisition has brainpower to boot in areas where the social network has failed in the past.

What Facebook was after when it made the purchase was the technology and the talent that built the mobile social app in the emerging ambient location category, according to ReadWriteWeb.

Facebook Places, the social network’s arrow pointed at competing with Foursquare, bombed, phased out one year after its August-2010 unveiling.

Facebook later bought check-in application Gowalla with little fanfare.

Now,

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