What is Off the Record?

When we polled PRNewser readers this past April and asked if they go off the record with the media, 50% said, “Yes. It’s a great way to build relationships and help reporters,” while 25% said, “No way. It’s too risky for me, my clients, or my company.”

In a story in The Atlantic, NBC News chief White House correspondent and political director Chuck Todd and managing editor for NBC News’ Washington bureau Albert Oetgen look into the differences between “off the record,” “on background” and “on the record.”

They

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