W3i's Recharge Studios Funds 12 Titles, Plans to Have 20 Games Out in 6 Months
It’s no secret that the world of pay-per-install advertising has become increasingly crowded. There are now around a dozen companies that developers use to buy downloads to push their newly-launched apps up the charts.
To stay ahead and differentiated, the biggest companies are becoming more like full-service firms that bring funding along with marketing and game design advice to developers.
The earliest company to move forward publicly with such a strategy was Minneapolis’ W3i. It created Recharge
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