VW Launches BlueMotion Facebook Connect Promotion

VW is rolling out a new technology for their cars called “BlueMotion” which apparently makes their cars more environmentally friendly through the reduction of carbon output. To promote the new vehicles, the company, with the help of 1MD, has rolled out a new Facebook Connect-enabled promotion. Like previous campaigns we’ve covered, this one integrates user data directly into a flash video.

For the most part this video does not have an excessive use of profile data, as the novelty of such functionality is slowly beginning to wear off.