Votigo moves beyond promotions to provide conversation management and other social marketing software
Social marketing and promotions software company Votigo recently expanded its platform to provide a full cross-network publisher, conversation manager and analytics tools.
Votigo co-founder and CEO Mike La Rotonda tells us it has long been part of the company’s vision to offer these additional services, but it had been previously focused on building out its promotional app suite. Votigo, began as a video-focused UGC community site in 2006, but after the launch of the Facebook platform, found success providing technology to help companies run online promotions.
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