Virgin Media and Spotify Announce Deal
Subscribers will be able to stream music over TV and mobile
Last week, it was reported that Virgin Media was close to signing deals with Spotify and four major record labels as part of its plan to launch a subscription music service. Now, Virgin and Spotify have officially announced a new partnership that will offer Spotify’s streaming service across multiple platforms.
According to Paid Content, the service will allow Spotify users to listen to its streaming music library online, over mobile phones, or through digital TV set-top boxes via Virgin’s TiVo service.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in