Vine Shares On Twitter Plummet After Instagram Video Launch [CHART]

Last week I took a look at Instagram’s new short video feature, and waxed (somewhat) lyrical about why, in my opinion, it was no threat to Twitter’s Vine, which had rapidly expanded to 13 million users and long-eclipsed Instagram amongst shares on the Twitter network.

Turned out I might have been slightly off, at least in the near term. Since Instagram video’s June 20 launch, shares of Vine videos on Twitter have pretty much collapsed.

Check the chart below, which users data courtesy of those fine folks at Topsy.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in