Shane Smith was in Abu Dhabi this week to meet with H.E. Noura Al Kaabi, the UAE’s Minister of State for Federal National Council Affairs and chairwoman of Abu Dhabi’s media zone (a.k.a. twofour54). The company is planning to expand its presence in the area shortly with local partner Moby Group.
The targeted service area is the Middle East and North Africa region, commonly referred to as MENA. From the announcement:
“Vice Media’s expansion into the region from the UAE is exciting news for the industry and will help to meet the growing appetite of Arab millennials for world class digital content,” said Al Kaabi.
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