Report: Disney Set to Become a Direct Vice Stakeholder

Mouse House poised to add to existing 2014 investment via A&E Networks.

disneyAs New York Post media reporter Claire Atkinson notes, Disney is already an indirect investor in Vice Media, by way of last year’s A&E Network purchase of a 10 percent stake in the company for $250 million. Disney co-owns the broadcaster with Hearst.

But this is different. According to the reporter’s sources, the new deal is imminent:

Disney is poised to take a small stake in the millennial content producer, which is preparing to launch a Vice-branded cable network in the U.S. and as many as a dozen channels across Europe over the next year and a half, sources said…

Aside from Disney, Vice counts other big-name investors, including former Viacom CEO Tom Freston, boutique investment bank Raine Group, WPP, Technology Crossover Ventures and 21st Century Fox.

Disney declined to comment to the Post.

Previously on FishbowlNY:
Vice to Launch TV Network
It’s Official: Josh Tyrangiel Joins Vice